Overview:
Lead capture forms collect contact information from your visitors, turning them into potential customers.
How to Set It Up:
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Use a form builder plugin (like WPForms, Fluent Forms, or HubSpot).
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Create a form with fields like Name, Email, and optionally Phone/Message.
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Add a strong call-to-action (e.g., “Get a Free Quote” or “Download Now”).
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Embed the form on high-traffic pages (home, services, blog sidebar, etc.).
Best Practices:
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Keep it short—fewer fields = higher conversions.
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Offer an incentive (lead magnet like a PDF, checklist, or free trial).
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Connect your form to an email marketing tool like Mailchimp, ConvertKit, or ActiveCampaign.